Magento Connect Weekly: FAQ, Direct Debit, Communications
This week there were some pretty good extensions added to the Magento Connect marketplace. Again, these are all new, so it’s up to you to test them out and see, if they work for your store’s setup. Don’t forget to check out last weeks edition, where we talked about mCommerce, social marketing and BitCoin.
Featured extensions that we chose to highlight this week will change the way you serve your customers, boost your SEO, add new payment options and offer better ways to communicate with clients.
Magento Connect Weekly
Advanced FAQ
Price: $50.00
This extension allows customers to directly post questions on the product page. If you still don’t have a working feedback form on your product page - this is the right solution for you. It allows you create and curate discussions directly on your product pages, which has a couple of potential benefits:
Customer Loyalty
If you respond to the questions in a timely manner, it is more likely that people will return to your shop.
Increased Sales
People are more likely to buy for the same reason. If they were looking for a specific response to a specific question about a product and got it on your website - they will buy from you. Plus, the posted response will serve as a FAQ to other potential customers.
SEO
If you have built up a nice collection of responses to your customers - there is a chance that these will be displayed in Google search results.
Yes, the price for this extension is significant. But you can always check out the demo of the product and decide, whether it’s the right solution for your business. EmiPro also offers free installation with this extension.
SEPA Direct Debit
Price: free
This extensions simply allows you to add direct debit payment method to your store via BillingMaker payment processor. Please note that this extension only works for Single Euro Payments Area (SEPA), which includes EU countries and EFTA countries.
If your clients are located in the EU, this might be a great addition to the pool of your available payment methods. This is a pretty specific option, which usually works for products with recurring payments. It also has certain benefits over other payment options.
Trust and Security
It is a very secure payment method, which is trusted by the customers. This trust further extends to your products and brands. This security also covers you, as it works both ways.
Time Saving
It is more automated than some of the other payment methods. This means that you’ll spend less time managing and handling the payment process.
NudgeSpot
Price: free
This is a great solution for a complex and meaningful approach to customer communications and marketing.
The extension makes API calls to Nudgespot and tracks activities of your visitors. It then lets you automate communications based on those activities. The service comes at a reasonable price and offers some great features. Here are some of them:
Newsletter-like emails/SMS and push notifications
Trigger messages based on your visitor’s actions
Interactions history allows you to target specific people with specific activities in their visit history. For example, you see when someone bought a specific phone and can send them a message, notifying about new accessories for that specific model.
Comprehensive customer database, rich with additional information about their actions on your website.
Cart abandonment messages, etc.
They offer a 14 day trial period, which should be enough to test the functionality of the product. It should become a great addition to your marketing insights and automation toolbox.
Did we miss a great product, which was published at Magento Connect this week? Let us know about it in the comment below. Feel free to share your experience with any of the listed extensions here too.