Blog

SMTP is the simplest way of sending out email to your clients/subscribers and followers. This protocol has been around for ages and although Magento has some basic SMTP settings in place, it's doesn't give you the full control of your mailing schedule, customization, security and authentication. In many cases it will require additional coding skills. 

That's why there are tons of great solutions that provide superb SMTP email services. With this wide selection it can be pretty hard to pick the right solution, especially given that some of these are geared towards more tech-savvy Magento users. In this article we'll review some of the most popular and reliable Magento SMTP products that are compatible with most of the popular email clients, like Gmail. 

Running a successful Magento store is associated with a lot of risks. Fraudulent transactions is one of those risks that costs businesses millions of dollars every year. That's why it's important to be able to detect and prevent any fraudulent transaction attempts that go through your store to save money and secure your operations. 

Check out this list of great fraud prevention tools for Magento that will allow you to manage your store more successfully. 

Just last month we had a great Magento community event held in Croatia. But in a matter of weeks the Balkans will host another great Magento event that we wanted you to learn more about. Meet Magento Serbia will be held on the 10th of June in a great city of Niš, which is famous for its history and great summer weather. This is a one-day event, but it's definitely worth visiting.

The first days of your store, first orders, first struggles, and boom – a customer sends you an email asking how they can return their purchase. If this a surprise - you probably haven’t thought through your return policy. It’s the right time to establish one!

As we previously highlighted in our posts - eCommerce mobile market is very important. Mobile use is growing every day and more people buy goods and services using their mobile devices. That's why we try to highlight the importance of mobile marketing strategies, not just for Magento stores, but for any kind of eCommerce business.

However, if you're still not convinced - our friends for Coupofy have prepared an awesome infographic that clearly articulates the stats behind a growing mobile user base. Learn them to find out more about the future of mCommerce. By the way, Coupofy is a great place to find deals on your favorite products. Check them out. 

April is packed with great Magento events. And while some people still process what they've learned from Imagine 2016, it's time to focus on another great event that's taking place - Developers Paradise is one of the biggest unofficial Magento events. It's hosting hundreds of Magento professionals and speakers. There's a lot to learn from the most prominent people in Magento's ecosystem. 

If you haven't had the chance to visit the event - this post is for you: learn about some of the most important insights and updates about the state of Magento and Magento 2, discussed during the conference. Latest updates - on top of the post.

If you're running a Magento store, it's important to maintain its productivity. Your conversions and customer satisfaction depend on it. If your store is sluggish, your visitors have to wait for a long time for the pages to load or if your store goes offline randomly - you have to be able to diagnose and fix the causes of these problems.

Our friends from Mofluid.com offer a handy guide that can help you maintain your store in a healthy state. So you could keep it running at all time and grow your business without being afraid of any unexpected technical issues. By the way, Mofluid is a great tool for building high quality mobile apps for eCommerce businesses. Check them out.

This is a guest post by Vikrant Shukla – CEO at Envision Ecommerce. He's a certified Magento Solution Specialist, eCommerce consultant, eCommerce evangelist and a writer. He's passionate about eCommerce product development & consulting. When not working with Magento and learning about the latest tech trends, he loves to spend time with his pet dogs. 

Magento has become a lifeline for a great chunk of eCommerce businesses. For online merchants that want to have absolute control and authority over each aspect of their eCommerce business, like managing billing, shipping, products, localizations and design - there's nothing that comes close to Magento. And these are not just words: according to Build With, Magento is leading the web with the highest number of installations and live eCommerce stores.

However, this extraordinary set of options and opportunities comes at a price. You can't just assign your Magento project to anyone. Especially, if you want a stable, fast and productive eCommerce store. That's why going with a certified Magento team is a solid guarantee of your project's success for many years to come. Here're some of these advantages.

It's happening! The biggest official Magento event of 2016 starts today. We're going to cover it for the whole duration of the event. This post will contain updates from the speakers, organizers and attendees. So if you're not visiting the event - this is the place to find all of the important highlights and updates from the Magento community and its representatives at Imagine 2016. We're excited to see all of the amazing sessions over the next 3 days.

This post is updated frequently, so feel free to check back for more juicy bits, as they come in (latest updates on top).

If you're not a tech person or a Magento developer, it can be pretty hard to pick the right professional or a company for your project. In this post we'll review some of the basic and important aspects of Magento development, which can help you identify the right candidates for your job. 

Given the Magento's complexity and intricacy - it's important to be able to find someone, who can manage your project in the long term. It's a lot better than trying to just 'patch the holes' in your website's backend. This article is geared towards store owners, business managers, marketers or anyone, who may be given the task of finding a professional Magento development team.