Sales automation may help to reduce the cost of sales by freeing up time spent on administration and reporting as well as increase revenue by automating outreach to customers in the sales funnel. It is a win for companies, customers, and sales representatives. Don't miss the opportunity to take advantage of the value that sales automation can create. Here you'll learn what is sales automation and how to make it work.

People who use the site search function are looking for a specific product to buy. 

Your site search should be able to match a shopper’s search intent with the product they’re looking to buy. When people search for a product, and find it, they are 6-10 times more likely to convert into paying customers.

Sadly, many eCommerce sites do a poor job of matching shopper intent and shoppers hate searches that return no results - this creates a bad experience for them.

Popups? You may ask: "Do popups still work?" 

Cause, many people think they are almost dead. They are old-fashioned, and insulting, and irritating, and annoying, and bla bla bla...

Honestly, we all had a bad experience with popups. For sure, they can be so annoying, but… 

Popups can still work and deliver good results, if they are well thought out. 

That's why we at MageCloud are partnering with Sleeknote to bring you a webinar full of inspiration and use-cases about how to use popups intelligently without annoying your visitors. 

In 2021, sellers have tons of options when it comes to starting an eCommerce business or expanding your existing retail operation. But, with a plethora of online marketplaces and eCommerce platforms available, it can be a daunting task to figure out what will work best for your particular needs and settle on which solutions you should choose. Money, time, technical expertise, control, competition and branding are all major considerations that should be factored into which platforms or marketplaces you choose to sell on.  

We're very happy to see new companies joining our Partners program because we know that this makes the pool of great services that we offer even better and more versatile.

Meet Linnworks - our latest partner and powerful cloud-based order and inventory management system. We believe that your business could grow and reach new heights with the help of Linnworks.  So how exactly can your growing business benefit from using their services? 

As more businesses start to adopt a customer-centric approach to their operations, it is becoming more critical than ever to have a customer journey map. It is something that you can no longer ignore in your customer-centric strategy except you don’t mind your customers ditching you for your competitor's time and again. If you want them back, then you have to adopt this strategy. 

The reason why this mapping is essential is that it helps you to know what’s on the customer’s mind, including their preferences, why they are engaging (or not engaging) with your business. In the end, it gives you insight into your customer’s experience with your brand so that you can make more favorable business decisions. 

When you're selling a product online, your ultimate goal is to generate sales. And if you want to boost your sales, the key is to compel your customers to click the Add to Cart button.

Here are seven remarkable ways that you can do to make it happen:

Christmas is arguably the best season of the year. Customers are excited due to the festive atmosphere, and they are eager to discover the best Christmas deals out there. 

At the same time, marketers are more than ready to dazzle their audience and employ their best marketing aces to create a perfect customer experience.

And what better way to win over your customers than email marketing.

The key to success is quite simple. Spread the Christmas spirit, be creative and fun, and finally, don’t just sell your products or services. In this way, people will be more compelled to buy from your brand.

Clear communication with your customers is a critical aspect of any e-Commerce business. It often directs the shoppers whether or not to spend their money on your store and products. On the flip side, a poorly written copy is worse than not communicating at all. In a rush to create a search engine optimized site, it's easy to forget that e-Commerce copywriting is the key to conversion.

It’s time to rejoice because Black Friday/Cyber Monday is around the corner. This means that you’ll be bombarded with awesome deals and discounts.

The idea was to help you to stop worrying about BFCM deals and instead focus on adding more power and functionality to your Magento website.

Below you can find a list of great bargains on industry-leading themes, extensions and hosting for your Magento online stores!