We're all familiar with the online cab service - Uber. Even if you live in a country that doesn't yet have it, as a business owner, you must have heard about its success and some of the turmoils that it constantly has to go through in order to stay operational. 

One thing is certain - it is a successful business because it applies some of the best practices and most importantly, it offers a convenient alternative to the traditional cab services. Your eCommerce business can utilize the same principles in order to gain a competitive edge and boost your sales. Let's take a closer look at some of these to find out how exactly your online store can excel in its niche.