In 2021, sellers have tons of options when it comes to starting an eCommerce business or expanding your existing retail operation. But, with a plethora of online marketplaces and eCommerce platforms available, it can be a daunting task to figure out what will work best for your particular needs and settle on which solutions you should choose. Money, time, technical expertise, control, competition and branding are all major considerations that should be factored into which platforms or marketplaces you choose to sell on.